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The Voice (U.S. TV-Series)
The Voice is an American reality talent show that premiered on April 26, 2011 on the NBC television network. Based on the reality singing competition The Voice of Holland, the series was created by Dutch television producer John de Mol. It is part of an international series. The Voice immediately proved to be a hit for NBC and in mid-May 2011, it was confirmed that the network had renewed the show for a second season.
Format
The series consists of three phases: a blind audition, a battle phase, and live performance shows. Four judges/coaches, all noteworthy recording artists, choose teams of contestants through a blind audition process. Each judge has the length of the auditioner's performance (about one minute) to decide if he or she wants that singer on his or her team; if two or more judges want the same singer (as happens frequently), the singer has the final choice of coach.
Each team of singers is mentored and developed by its respective coach. In the second stage, called the battle phase, coaches have two of their team members battle against each other directly by singing the same song together, with the coach choosing which team member to advance from each of four individual "battles" into the first live round. Within that first live round, the surviving four acts from each team again compete head-to-head, with public votes determining one of two acts from each team that will advance to the final eight, while the coach chooses which of the remaining three acts comprises the other performer remaining on the team.
In the final phase, the remaining contestants (Final 8) compete against each other in live broadcasts. The television audience and the coaches have equal say 50/50 in deciding who moves on to the final 4 phase. With one team member remaining for each coach, the (final 4) contestants compete against each other in the finale with the outcome decided solely by public vote.
Development, production and marketing
In mid-December 2010, NBC announced its intention to bring an adaptation of The Voice of Holland to the United States. The series was originally named The Voice of America, but when audition locations were announced a few days later, the title had already been shortened to The Voice. In late February 2011, NBC began announcements of the coaches/judges for the series. First to sign on were Cee Lo Green and Adam Levine (frontman for Maroon 5). Christina Aguilera came on board in early March 2011. Blake Shelton was added as the final judge a few days later. Carson Daly is the show's host. Alison Haislip was announced as the show's "backstage online and social media correspondent". NBC heavily promoted the program's launch during many of its programs, including: The Celebrity Apprentice, The Biggest Loser, and 30 Rock.
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