Post Description
Pitching Projects and Products to Executives
(c) Lynda.com
Supplier . : QUASAR Size ..... : 34 x 15MB
Cracker .. : QUASAR Protection : Condom
Packager . : QUASAR Type ..... : Brain Enhancement
Date ..... : 12-18-2010 OS ....... : Win/Mac
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Pitching Projects and Products to Executives
Author: Dane Howard and Richard Koci Hernandez
In Pitching Projects and Products to Executives, author Dane
Howard interviews executives and product managers from renowned
design firms and corporations like Google, Apple, and Adobe, who
share their insider take on how to effectively move projects and
product ideas forward. Video and multimedia producer Richard
Koci Hernandez weaves the interviews together into a captivating
visual narrative. The course shows the practical techniques,
processes, and communication styles employed to sell to
executives more effectively, and to bring ideas to life.
Topics include:
* Getting and incorporating feedback before the pitch
* Creating a list of key stakeholders
* Deciding on the format of the meeting
* Effective prototyping
* Providing an intimate setting
* Being succinct and staying on-track
* Making the presentation
* Closing the deal
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