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Hardcore Pawn is an American reality television series produced by RDF USA (later Zodiak USA) and Richard Dominick Productions for truTV about the day-to-day operations of American Jewelry and Loan, a family-owned and operated pawn shop in Detroit, Michigan's 8 Mile Road corridor.[1][2]

The series premiered on August 16, 2010,[3] delivering two million viewers, setting a record as truTV's most-watched series premiere ever.